Ria Nagar, a dynamic music industry executive, stands tall as the Executive Director of A&R and Marketing at Ziiki Media, a leading distribution and boutique entertainment company. With her blend of business acumen and deep-rooted passion for music, Ria has been integral to Ziiki Media’s remarkable growth for nearly four years. Ria collaborates closely with artists in her multifaceted role, meticulously guiding their musical journey, fostering their growth, and strategically orchestrating their marketing campaigns across all relevant platforms. Her expertise extends beyond the creative realm, as she also spearheads Ziiki Media’s expansion in Southern Africa, overseeing day-to-day operations and steering the brand towards new heights.

Ria’s diverse upbringing, rooted in her Tanzanian-Indian heritage and enriched by her experiences across Europe and the US, has instilled in her a profound appreciation for music’s unifying power. Despite pursuing an engineering degree, music remained her constant companion. She led a Capella group and eagerly sought internships at Universal Music in the US and South Africa during her university breaks, immersing herself in the industry’s inner workings. Upon graduation, she seamlessly joined Ziiki Media, a family-run enterprise, initially as part of the marketing team before ascending to oversee the entire function. Ria’s contributions to AliKiba’s “Only One King” album stand as a testament to her exceptional talent. She skillfully managed collaborations, orchestrated music video shoots, and devised a comprehensive marketing strategy, propelling AliKiba’s career to new heights. His monthly Spotify listeners soared from a mere 40,000 to an impressive 300,000, highlighting the transformative impact of Ria’s curated approach and her ability to connect artists with their audiences.

Ziiki Media, founded by the visionary businessman Arun Nagar, serves as a music aggregator, distributor, and production house, rapidly expanding its footprint across the Indian and African markets. As the company’s CEO, Arun Nagar champions innovation and provides a nurturing platform for emerging artists to elevate their music and reach a global audience. Renowned artists like Rapper Nadia Nakai and Diamond Platnumz call Ziiki Media home, a testament to the company’s commitment to pushing industry boundaries and shaping the future of music.